What is seasonal color analysis?
Seasonal color analysis sorts the colors that flatter you into one of 12 palettes. Here is how the system works, and how to use it without letting it boss you around.
The basic idea
Some colors make your skin look even and your eyes look bright. Others make you look tired, sallow or flushed, even on a day when you slept well. Color analysis is a way of predicting which is which before you spend money on a sweater.
The thinking is simple. Your natural coloring, meaning your skin, eyes and hair together, has a character of its own. Colors that share that character tend to sit comfortably next to your face. Colors that clash with it tend to draw attention to shadows, redness or unevenness instead.
The season names are just labels. Spring, Summer, Autumn and Winter describe four families of color that loosely resemble those times of year in nature. They have nothing to do with your birthday or the weather you prefer.
The three qualities of color
Any color can be described by three qualities. Color analysis looks for the same three in a person.
Warm or cool (hue)
Warm colors lean toward yellow: tomato red, golden yellow, olive, camel. Cool colors lean toward blue: raspberry, icy blue, blue-red, charcoal. In a person, this is the undertone, the steady tint beneath the surface of the skin. It might read golden or peachy (warm), pink or rosy (cool), or somewhere in between (neutral).
Light or deep (value)
Value is how close a color is to white or to black. In a person, it is the overall depth of your skin, hair and eyes taken together, and how much contrast there is between them. Someone with dark hair, dark eyes and fair skin has high contrast. Someone whose hair, skin and eyes are all close in depth has low contrast.
Clear or soft (chroma)
Chroma is how pure a color is. Clear colors are saturated and undiluted, like stained glass. Soft colors have a little gray mixed in, like sea glass. In a person, some features look crisp and vivid, with bright eye whites and a sharply defined iris. Others blend gently into each other.
From four seasons to twelve
The older four-season system paired these qualities in fixed ways: Spring was warm and clear, Summer cool and soft, Autumn warm and soft, Winter cool and clear. Plenty of people didn't fit neatly into any of the four. The 12-season system splits each season into three, depending on which quality is strongest in you.
- Spring (warm, clear): Light Spring, True Spring, Bright Spring
- Summer (cool, soft): Light Summer, True Summer, Soft Summer
- Autumn (warm, soft): Soft Autumn, True Autumn, Deep Autumn
- Winter (cool, clear): Deep Winter, True Winter, Bright Winter
The four "True" seasons are the ones where temperature leads: they are fully warm or fully cool. The other eight are led by a different quality, such as lightness, depth, brightness or softness, and they sit closer to neutral in temperature. You will sometimes see True seasons called Warm or Cool instead, and Bright seasons called Clear. They mean the same thing.
Neighbors on the wheel
The 12 seasons form a loop. Each one borders two others and shares a quality with each of them. Light Spring sits next to Light Summer because both are light. Soft Summer sits next to Soft Autumn, Deep Autumn next to Deep Winter, and Bright Winter next to Bright Spring.
Going around the loop: Light Spring, True Spring, Bright Spring, Bright Winter, True Winter, Deep Winter, Deep Autumn, True Autumn, Soft Autumn, Soft Summer, True Summer, Light Summer, and back to Light Spring.
This matters in practice. If you feel torn between two seasons, they are usually neighbors, and they share a good number of colors. A close runner-up season is useful information, not a sign that something went wrong.
What a result is good for
- Shopping faster. A palette narrows a rack of fifty tops to the five worth trying on.
- Choosing what goes near your face. Tops, scarves, collars, glasses, makeup and hair color have the most effect, because they sit right next to your skin.
- Picking neutrals. Your best black, white, gray, navy or brown is the base of a wardrobe that mixes easily.
It is less useful as a list of rules. Pants, shoes and bags sit far from your face and matter much less. And a color you love, or one that means something to you, is still worth wearing. You can keep it away from your face or pair it with a better color near your collar.
Common misunderstandings
- "My season is my favorite colors." Not necessarily. Plenty of people love colors that don't flatter them, and are surprised by colors that do.
- "Dark hair means Winter." Hair is only one part of the picture, and dyed hair tells you about the dye, not about you.
- "Warm seasons can't wear blue." Most color families have a version for every season. Every season has a red, for example: tomato for True Spring, raspberry for True Summer, brick for True Autumn, blue-red for True Winter.
- "Skin depth decides the season." Fair skin and deep skin can each be warm, cool, soft or clear. The season comes from how the three qualities combine, not from one of them alone.
Try it in Coloura
Coloura asks eight short questions and takes a selfie, then places you in one of the 12 seasons and shows your best colors, neutrals, metals and colors to skip. It also shows a runner-up season, and virtual draping lets you try colors on your own photo, which is a good way to see the difference between neighboring seasons for yourself.